Wilma Lydia Serrao

Wilma Lydia Serrao

Assistant Professor

SoMC

Over six years of academic experience in teaching journalism and mass communication, Wilma has also worked as journalist for regional news web portal in Karnataka. She has also rendered several radio programmes on different social and developmental issues for Community Radio ‘Sarang’ and All India Radio in Karnataka.

My Name is Wilma Lydia Serrao, my profilePage is. I am aAssistant Professorin .
  • CURRENT ACADEMIC ROLE & RESPONSIBILITIES

    Current academic roles & responsibilities

     

    • Prepare and deliver lectures to undergraduate and graduate students
    • Prepare, administer, and grade examinations, dissertation, and projects

     

     
     

     

  • ACADEMIC QUALIFICATIONS
    Degree
    :
    Master of Communication and Media Studies (MCMS)
    Specialisation
    :
    Broadcast Journalism
    Institute
    :
    St Aloysius College, Mangalore, Karnataka
    Year of passing
    :
    2011
    Degree
    :
    Bachelor of Arts
    Specialisation
    :
    Journalism, English Literature and Secretarial Practice
    Institute
    :
    Besant Women’s College, Mangalore, Karnataka
    Year of passing
    :
    2009
  • EXPERIENCE
    Institution / Organisation
    :
    Nitte Institute of Communication, Nitte (Deemed to be University), Mangalore Karnataka
    Designation
    :
    Assistant Professor
    Role:Teaching – UG and PG , Guided dissertation, documentary and radio projects, IQAC coordinator, Cultural and Media Fest coordinator
    Tenure
    :
    July 2015 – July 2019
    Institution / Organisation
    :
    Udayavani.com (English news portal) Manipal Media Network Limited Mangalore, Karnataka
    Designation
    :
    Journalist / Reporter
    Role:Reporting news, human interest stories and features, Interviewing prominent personalities for the website and digital video platform
    Tenure
    :
    May 2013- May 2015
    Institution / Organisation
    :
    St Xavier’s College Mapusa, Goa
    Designation
    :
    Assistant Professor
    Role:Teaching – UG media students, Guided student documentary
    Tenure
    :
    August 2012- April 2013
    Institution / Organisation
    :
    Mphasis, Mangalore, Karnataka
    Designation
    :
    Content Writer
    Role:Content sourcing and writing for clients based in US
    Tenure
    :
    August 2011- July 2012
  • CURRENT ACADEMIC ROLE & RESPONSIBILITIES

    Current academic roles & responsibilities

     

    • Prepare and deliver lectures to undergraduate and graduate students
    • Prepare, administer, and grade examinations, dissertation, and projects

     

     
     

     

  • ACADEMIC QUALIFICATIONS
    Degree Specialisation Institute Year of passing
    Master of Communication and Media Studies (MCMS) Broadcast Journalism St Aloysius College, Mangalore, Karnataka 2011
    Bachelor of Arts Journalism, English Literature and Secretarial Practice Besant Women’s College, Mangalore, Karnataka 2009
  • EXPERIENCE
    Institution / Organisation Designation Role Tenure
    Nitte Institute of Communication, Nitte (Deemed to be University), Mangalore Karnataka Assistant Professor Teaching – UG and PG , Guided dissertation, documentary and radio projects, IQAC coordinator, Cultural and Media Fest coordinator July 2015 – July 2019
    Udayavani.com (English news portal) Manipal Media Network Limited Mangalore, Karnataka Journalist / Reporter Reporting news, human interest stories and features, Interviewing prominent personalities for the website and digital video platform May 2013- May 2015
    St Xavier’s College Mapusa, Goa Assistant Professor Teaching – UG media students, Guided student documentary August 2012- April 2013
    Mphasis, Mangalore, Karnataka Content Writer Content sourcing and writing for clients based in US August 2011- July 2012
  • AREAS OF INTEREST, EXPERTISE AND RESEARCH
    Areas of interest
    :
    Writing for Media, Media Studies, Development Communication, Branding and Advertising, New Media Studies, Corporate Communication
    Areas of expertise
    :
    Radio Programming, Presentation Skills for Media, Communication Studies, Journalism, Media Writing, Public Relations, Digital Storytelling
    Areas of research
    :
    Communication Studies, Traditional and Digital Media Studies, Corporate Communication
  • AREAS OF INTEREST, EXPERTISE AND RESEARCH
    Areas of interest Writing for Media, Media Studies, Development Communication, Branding and Advertising, New Media Studies, Corporate Communication
    Areas of expertise Radio Programming, Presentation Skills for Media, Communication Studies, Journalism, Media Writing, Public Relations, Digital Storytelling
    Areas of research Communication Studies, Traditional and Digital Media Studies, Corporate Communication