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- Why SOB
- Professional Certifications
- CGMA (CIMA) Certification
- About CIM (UK)
Chartered Institute of Marketing, UK
#CharteredInstituteofMarketing,UK
Chartered Institute of Marketing, UK
About CIM
- CIM is the world’s largest professional body representing the marketing profession
- It has:
- More than 100 years of heritage
- Members in over 130 countries
- Study centres in 43 countries
- Representative committees or similar in ten countries
- CIM offers
- Membership benefits
- Qualifications
- Training and CPD
CIM Membership
CIM Membership benefits
- Practical Insights webinars presented by marketing experts
- Access to the Marketing Expert – a series of over 200 online business tools and templates and best practice guides
- MyiLibrary
- Free downloadable eBooks
- Free online eBooks
- Top Titles
- All CIM mandatory module eBooks free
- The CIM Content strategy online
- The Catalyst magazine and access to associated online content. An African, Asia Pacific and European/Rest of the World version are available.
- https://exchange.cim.co.uk/catalyst/catalyst-issue-four-make-the-connection/
- Exchange – an online news hub http://exchange.cim.co.uk/
- Cutting Edge Online – a weekly summary of relevant marketing news stories
- Online resources including journals and reports (Ebsco and Emerald)
- Access to a professional development programme towards Chartered Marketer status
- Use of designatory letters on completion of the CIM Diploma in Professional Marketing
- Use of ‘CIM Affiliate’ on your CV and personal business cards when you register as an Affiliate
- The starting point to a continuous professional development programme towards Chartered Marketer status
- Networking opportunities such as keynote speaker events
Price for membership
- £100 per annum for Affiliate Professional Membership
- £50 per annum for Affiliate Studying Member for student of Manipal University
CIM Qualifications
Level 1: Foundation Certificate (one mandatory plus one elective)
- Marketing Principles
- Customer Communications (elective)
- Digital Essentials (elective)
Level 2: Certificate in Professional Marketing (two mandatory plus one elective)
- Marketing
- Integrated Customer Communications
- Customer Experience (elective)
- Digital Marketing (elective)
Level 3: Diploma in Professional Marketing (two mandatory plus one elective)
- Strategic Marketing
- Mastering Metrics
- Driving Innovation (elective)
- Digital Strategy (elective)
Level 4: Professional Postgraduate Diploma (four mandatory)
- Emerging Themes
- Analysis and Decision
- Marketing Leadership and Planning
- Managing Corporate Reputation
Manipal University BBA (Marketing) Specialization students can get a Level 3: Diploma in Professional Marketing by attempting just two papers (Mastering Metrics and 1 elective). MU Dubai BBA (Marketing) students are exempt from 9 papers.
